TATA TIAGO… For “The Man On The Street”

Tata has been booming around the market almost since 3 years. Tata has now started focusing more over the private car segment rather than the “cab” market. After so many years, Tata finally understood that it has now become imperative for it to satisfy its private segment users rather than just the commercial buyers.

So, Tata Tiago was the first car by Tata which helped this brand to build-up a new image in the automobile market. Even after being a successor of the Tata Bolt, Tiago totally changed the brand’s image. There are two major reasons behind this;

1. Tiago was built under Tata’s impact design Concept.

2. Tata restricted this car only to private segment thus keeping the car away from the flock of “cab” cars.

Tiago was first launched in 2016 in the hatchback segment which received a good response from the buyers, but later on, when its competitors started pushing it backwards, Tata came up with a new variant of the car, the XZ+, simply to match up with the features its rivals were offering to lead in the market.

Let’s delve into the upgrades received by this variant.

The difference starts from the color itself. The typical Canyon Orange color being offered on Tiago is given a darker shade in the XZ+ variant, to make it look a bit more expressive and slightly more noticeable on the road.

The normal Tiago gets casual headlamps with no projector set-up in it, but when you see the headlamps of the XZ+ variant it has been upgraded with projector unit and has been smoked out to give it a sportier look. Also it was now necessary for Tiago to get this cosmetic upgrade if it wanted to stand strong amongst its competitors, because the chief rival of Tiago that is i10 has got this feature in many of its variants.

Talking about the side posture, the alloy size has now been increased to 15 inch which previously used to be 14 inchers. Not only the size but the design has been also been changed from the simple spoke design to diamond cut design.

Now, the very common touch that every car can be given to make it look bold and sportier is the black roof. Tiago usually gets normal body colored roof but XZ+ variant has been given a glossy black touch on the roof as well as the spoiler to differentiate it from other variants from the Tiago.

Black body cladding and blackened ORVMs add to the new fresh look of Tiago in the XZ+ variant.

The rear end of XZ+ variant is very similar to the other variants of Tiago with few cosmetic touches which include a chrome garnishing on the lower end of the boot gate and a XZ+ badging.

The previous variants of Tiago were lacking many features which have been expiated in XZ+ variant.

The major part of disappointment heard from the users of Tiago was the absence of touch screen infotainment system and smart connectivity features which are being offered in the other cars of same segment since long.

So now, Tiago XZ+ comes with 7 inch touch screen system offering smart android, apple car play and Bluetooth connectivity. The previous old school AC controls have been now replaced by auto climate control in this particular variant.

The AC vents have been given a touch of the same color as that of the car and the inside door holders are now finished in chrome; adding to this, the small storage places and cup holders have been increased inside the car making it more practical.

Safety features

Dual airbags

ABS

EBD

CSC

Rear Parking Sensors

Tata Tiago is not a car which will make you stand out on the road, but is definitely a car which is inclined more towards comfort and performance with a decent design language equipped with all the features you need.

In my opinion this is a best buy in its segment.
Written by - Saurabh Mishra